WORKOUT REWARDS: KIIP + RUNKEEPER INTEGRATION
The RunKeeper and Kiip partnership creates meaning around happy user moments. When is the happiest moment in a users experience? After they are done their with workout of course!
RunKeeper utilized the Kiip platform in order to deliver rewards and discounts to users post-workout. In addition to providing tangible value to our users, Workout Rewards provided a turn-key solution for brands and partners to engage with the RunKeeper community in a meaningful way.
Responsibilities: UX, UI, Design
Key Collaborations: Partnership Product Team, Business Development Team, Data Team
THE APP MONETIZATION TRICK YOU’RE NOT USING
Learn more about the implementation of Workout Rewards by reading this interview with Kiip, in which I explain our approach and reasoning behind our experience decisions.
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